November 23, 2022
As part of its corporate social responsibility, a top betting company, 10Bet Zambia, supplied basketball kits to Bulldogs Basketball Academy. The betting company has been in the nation since 2021 and considers giving back to the neighborhood it operates in to be part of its corporate social duty.
According to Kalumbu Soneka, country director for 10Bet, the company is still committed to assisting the government's efforts to improve sports in the nation. Soneka says that 10bet knows how important sports are to fostering economic growth. According to her, 10bet and Bulldog Academy collaborated since they had similar goals.
The bookmaker was pleased to contribute to the growth of sports in the nation. As part of their commitment to corporate social responsibility, they gave Bulldog Basketball Academy basketball equipment worth K30,000 ($2000). The bookie hoped that despite the gift appearing insignificant, it would have a significant impact.
Basketballs, training kits, bibs, and t-shirts were among the equipment delivered to the academy. The head of the Zambia Basketball Federation (ZBF), Maziko Phiri, expressed excitement for the academy's success in luring sponsors to support the development of the country's great potential. According to Phiri, ZBF thinks schools and academies are crucial to developing talent at the grassroots level.
The president expressed his gratitude to 10bet for their kindness to Bulldog Academy. Additionally, they believed the tools would be crucial in developing the nation's future star basketball players.
The organization also appreciated the bookie's assistance and wished the academy well in taking excellent care of the equipment. Dominic Lungu, the team captain, praised 10bet for their generosity and added that the equipment would help the players hone their abilities and become better athletes.
There are many more consequences to this situation than one may initially think, especially when one considers 10bet's recent sponsorship announcements and launch in Zambia. The fact that 10bet has now determined that it is lucrative to launch in Zambia demonstrates the shift in how businesses view Zambia. In the distant future, more global betting companies may decide to offer their services in Zambia.
There have been a few widespread myths that some people have, such as the notion that Zambia doesn't have access to any technology. Also, there are notions that Zambians don't have any extra money to spend on leisure activities making the vast majority of businesses avoid the country.
These are unfounded beliefs as there are numerous areas in Zambia with easy access to technology, and the people living there need new businesses to spend their extra money on.
Fortunately, more businesses are starting to realize this development, and a huge number of them are likely to fly into the country to participate in the activity. Currently, the Zambian economy is now among the fastest-growing economies in Africa.
Sure, it may just be wishful thinking to suggest that a team receiving sponsorship could jump-start Zambia's economy, and that may be the case. Even if this is a one-time occurrence and represents nothing more than additional cash and support for a basketball academy, it is undeniably a step in the right direction.
Initially, it might get off to a slow start, with only a few businesses deciding to emulate 10bet. But when more organizations and corporations opt to join the movement, it's possible that, before long, Zambia could have a vibrant sports sector that may even compete with that of nations like the UK or the USA.
Undoubtedly, the Bulldogs new sponsorship with 10bet represents a significant improvement, even considering the club's overall health. Furthermore, the long-term effects of this experience may be extremely detrimental to Zambia's economy as a whole.
It is easy to underestimate the impact of such a seemingly insignificant change. Still, minor adjustments like these addressed throughout this article can serve as the spark that ignites something far greater than themselves. It is difficult to predict how much effect the Bulldogs' new 10bet sponsorship will have on the economy. There is no denying that any reform, no matter how modest, is a step in the right direction.
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